When starting a new enterprise, there are so many variables and logistics to consider that it can be hard sometimes to keep track of everything. However, one thing is for sure – you’ll need plenty of startup capital to ensure success. What will you need that money for, though? We’ve compiled a list of seven costs you should know before launching your brand.
Another point to keep in mind is that you’ll need comprehensive accounting practices to keep track of all your finances. Otherwise, it’s easy to misplace funds and get sidelined by various expenses. Remember, you likely won’t make a profit right away, so you have to plan accordingly. So, with that in mind, let’s dive into the seven initial business costs to consider when starting.
No matter where you live, you’ll have to file paperwork with your state and county governments. Depending on the business type you’re starting, you’ll have to get multiple permits and certificates. Here is a quick rundown of the various fees you might incur.
Business Entity Type – You can form a sole proprietorship, partnership, LLC, or corporation. In each case, you have to file your entity type with your state. The cost varies from state to state and ranges between $50-$500. You can use an online filing service to handle this for you.
Registered Agent Services – A registered agent is someone who acts on your company’s behalf and can receive official business-related mail. While you can act as your own agent, you may want to get a third party to be one for you. You’ll often pay for these services monthly.
Seller’s Permit – If you sell products, you’ll need a seller’s permit. This permit ensures you’ll collect sales tax and report it to your state. Fortunately, this is a one-time fee and doesn’t need an annual renewal.
Other Licenses and Permits – For example, if you’re selling alcohol, you’ll need a license to do so. Similarly, if you’re running a restaurant, you’ll need a health permit.
When it comes to business equipment, there are a few types of machines you might need, such as:
Appliances – Restaurants need coolers and freezers, while offices might need refrigerators and coffee makers.
Devices – Examples include printers, copiers, and computers.
Vehicles – Will your employees need to make service calls? What about a cargo truck to haul equipment to job sites?
Industrial – You may need machinery to run your operations, such as CNC machines and manufacturing equipment.
Overall, it’s best to list the specific machines you need to get started. Also, keep in mind that you might begin with a relatively small operation and then grow as you find new clients.
Another consideration is whether you’ll rent, lease, or buy your equipment. Renting or leasing is cheaper upfront, and you don’t have to pay for equipment maintenance. However, since you don’t own the machinery, you’ll pay more in the long run.
Even as a small business, you’ll likely need employees to run your operations. So, you have to consider the costs of paying your employees. Setting a budget can help you stay on target, especially if you’re not earning a profit yet. Remember that you have to pay your workers no matter what. So, even if you don’t get money from clients right away, you can’t withhold funds from your employees.
On top of their wages, you also have to consider the cost of payroll services. Since it’s so hard to manage the payroll on your own, hiring a service to send checks and itemize each line item is much more convenient. Consider how these costs can affect your operating funds.
Finally, you might have to weigh the pros and cons of hiring a manager to handle operations. While you can save money by doing it all yourself, you can only do so much. Having managers or supervisors can enable you to take on more tasks and responsibilities, expanding your operations and increasing your bottom line.
No matter what, you always have to plan for a rainy day. If something terrible happens, can your business recover? With insurance, it can. Otherwise, you’ll have to pay lots of money out of pocket, putting you on the brink of bankruptcy. There are several forms of business insurance you should consider, such as:
General Liability Insurance – This coverage pays for lawsuits related to personal injuries or property damage that occurs to other people while on your business property. This policy does not cover you and your employees.
Property Insurance – Protect your building from damage from people, vehicles, and environmental incidents. However, you have to buy separate policies to cover floods and earthquakes.
Business Income Protection – This coverage pays if you can’t make money while your business undergoes repairs after a covered peril. For example, if a telephone pole crashes through the roof of your storefront.
Professional Liability Insurance – If you sell products, you should get this insurance to protect claims of injury or damage caused by those products.
Worker’s Compensation – Employees can get injured on any job, whether it’s an office environment or a factory. If that happens, liability protection won’t kick in. Instead, you need this insurance to avoid expensive lawsuits and medical bills.
Even if you’re running a business from home, it helps to have a dedicated office space to handle work-related tasks. Fortunately, it’s pretty easy to find office space for rent, no matter where you live. The monthly rent for your space depends on factors like:
Size – Bigger offices cost more than smaller ones.
Location – High-profile areas will be more expensive, but they might also be more convenient, especially for meeting clients.
Office Type – Do you just need four walls and a roof, or do you need warehouse space as well? Mixed-use offices are often more expensive.
These days, all businesses need a high-quality website. Even if you don’t sell products online, you need a site to connect with your customers and show off your brand. Plus, if you’re investing in any marketing materials (which you should), a website is essential in capturing new leads and converting them to customers.
Fortunately, it’s pretty easy to build a website, thanks to platforms like Wix and WordPress. However, if you’re not savvy about such things, you’ll need to hire a web developer, which can get kind of pricey. Before hiring anyone, though, be sure to have a list of must-haves. For example, if you sell products online, you need a payment portal to handle transactions. Having this list ready ensures you can get a fully functioning website faster.
Finally, you have to buy the inventory to start your business. In some cases, this inventory might be products to resell. In other instances, you may need to purchase raw materials to make products (i.e., food dishes or crafty items). Either way, you need to supply yourself with enough to make your initial batch while avoiding inventory mistakes. From there, you can use your sales income to buy more inventory, and so on.
Another point to consider with inventory is finding the best suppliers. That way, you can provide better products for your customers, leading to higher sales and a stronger bottom line.
Overall, you should attach a dollar amount to each of these costs. Also, consider how long it might take you to earn a profit since you’ll have to cover your expenses out of pocket until then. The more planning you do, the easier it is to succeed.
Business-to-business transactions and payments are something that you can never avoid if you’re aiming for corporate growth. Since business owners do not think like ordinary people, you have to follow some guidelines to make sure that you are doing it right whenever you engage in B2B transactions.
To make the most out of your B2B endeavors, you have to avoid the following mistakes.
Failing to research your prospect
The most successful warriors are those who do some reconnaissance about their enemies. Not doing so would result in a very painful defeat. Though you are not doing any battle in any physical way, you have to highly contemplate such a principle.
Before having an actual transaction with any company that you want to do business with when you just starting a business, or already running a one, make sure that you’ve done enough research on what that company is all about, who are the people running it, and what is it actually does. This is to make sure that both sides, your company and theirs, are actually on the same page – you must not appear ignorant of the actual meeting that will be taking place soon.
The most successful people have some level of professional pride in them. And if you don’t acknowledge their level of popularity, they might feel insulted and it might get you rejected with whatever is it that you might want to propose. Don’t make this mistake.
Forgetting the real concepts of the B2B framework
Running a successful business establishment means you must not only deal with clients but other companies and business owners too. This is the reason why the B2B concepts are established, taught, and learned by any business-oriented individual.
Do you have the main 7 concepts of B2B in your mind? Have you mastered it thoroughly? Have you weighed down carefully the importance of being a wholesaler and a retailer? – these are questions you have to provide an answer for if you truly want to get serious with your efforts in dealing with other businesses that might be of interest to what is it you do.
The B2B framework is one of the most crucial key points in becoming a successful businessman and you are no exception. Before setting up your B2B appointments, make sure you have deeply understood the idea surrounding it.
Not putting the prospect at the center of the transaction
As you do your research for your prospects, you might have already done enough research, and that is a good starting point for success. Maybe you have already made your initial moves in making them your business partners. But you have to ask yourself a very important thought. Have you made your prospects the center of the transaction?
Why many relationships fail is because either party makes themselves the center of the whole thing. If you have that attitude, then you are certainly heading for disaster. Which would you prefer in a friend, the one who treats you with importance, or the one who makes the relationship all about him?
Before you emphasize what’s important about you, it would be a lot better to explain how you can help the other business. You can then steer the conversation into how you can also benefit from your partnership.
Setting all the schedules according to your wishes
After making your intentions clear and once you’ve assured your prospect that both of you are on the same page, a business meeting is bound to happen. In such an event, deals would have to be made and sealed – this can define the success and growth of your company for the next months or years.
But in setting up meetings or appointments, never make the mistake of giving schedules that are always according to your wishes. If you have the habit of insisting things happen according to the moments you prefer, you are showing the traits of an unwise businessman.
Unless it’s very clear that the other business means they need you more than you need them, then you may insist on the dates and times that you want the meeting to happen. But if it’s clearly an equal level of necessity for both parties, then you have to sometimes bow down to their wishes in terms of scheduling.
Unwillingness to declare a win-win proposal
To reinforce the previous idea even further, you have to acknowledge this: the best business deals are those that are built around a win-win situation. If you notice that a lot of the parameters that comprise the deal fall in your favor, the deal will not last too long since the businessman on the other end would feel outsmarted and swindled.
To rectify that, you have to change some of the stipulations so that you can make the other business feel that you truly value their success as if it’s your own.
Here’s the sum of it all: Never make it just about your business, show some emphasis that the whole thing is not only to your benefit but also for the benefit of the entirety of the whole business deal.
So many small business owners neglect to focus enough time, energy, and money on their brand. While some people may think that a powerful brand only helps worldwide giants like Google, Nike, or Apple, this couldn’t be further from the truth. Whether big or small, every company can benefit from creating and maintaining a strong brand online and locally.
You may be wondering, “What is branding?” Or, “Why do I need to prioritize the branding process for my company?” Below, we answer these questions and provide tips for building a brand that drives your business forward, and which keeps your business costs safe and manageable.
Definition of Branding
Branding means that your team develops a robust and positive customer perception of your company, products, or services. You can do this via logos, designs, mission statements, and consistent themes in all of your marketing campaigns. In short, your branding should set your company apart from the competition and help you accrue loyal customers.
Importance of Branding
Branding is critical for many reasons. For one, it makes your business more recognizable to the public. Consumers will eventually become familiar with your business if you have a consistent marketing theme throughout your online and physical stores.
Branding also helps you establish your company as legitimate in the industry, thereby building trust with your customer base and potential customers. If your brand is solid and consistent, consumers will typically choose your business over those that don’t have the same branding quality.
Branding can do wonders for helping you retain customers, but it can also allow you to acquire new ones. For instance, if you just bought a new T-shirt with a brand’s logo on it, and a friend comments on the shirt and asks you where you got it, that is an opportunity for word-mouth promotion. Assuming it is a strong brand, you will know precisely how to tell your friend how they can get a shirt like yours.
No matter how creative your idea is, being 100% original is next to impossible these days. Chances are, many other small businesses around the world sell similar products, meaning you must determine how to differentiate your company. Your branding plays a crucial role in doing this.
Creating an eye-catching logo that reflects your offering is an excellent starting point. Still, you can use many other visual, written, and auditory content through various marketing channels to showcase your company’s originality.
Moreover, one of the most important things your business can focus on is cultivating an emotional connection between consumers and your brand. People like products, but they are loyal to brands, and when you build a customer base that is loyal to your brand, you will have customers consistently choosing your product or service over others simply because they trust your brand.
By communicating your deepest values and guidelines through your branding, you can create a valuable emotional connection with which consumers can interact, meaning they will be reminded of the connection every time they see your brand.
Steps to a Powerful Brand
Your brand consists of your current and potential customers’ experiences with your business, but creating that brand involves many moving parts. Your brand should communicate to consumers what the company does and how it does it while building trust and credibility in the process. Here are eight tips for establishing a brand to be reckoned with:
1. Sharpen your skills
First of all, you must ensure that you can do what you want to do. This means that you need a strong team where each person fulfills their roles while working collectively toward the company’s common goals.
It also means that you must possess the knowledge and skills necessary to do your part as the team leader and help establish your company as an authoritative presence in your industry. In other words, you must back up your brand and lead your team effectively.
One way to take your business skills to the next level is to return to school. Fortunately, you don’t have to move homes and commute to campus to earn a college degree these days.
Many accredited universities offer online MBA degrees that can teach you essential business, leadership, and management skills. And since you can complete your studies entirely online, you can earn a degree without compromising your job, family responsibilities, or other commitments. Take time to research various online universities until you find tuition rates that fit within your budget.
2. Provide top-notch products or services
While the visual aspects may be the first to pop into your mind when you think about branding, nothing is more crucial to building a more powerful brand than offering products and services of high quality. After all, a sharp logo may bring consumers to your doorstep, but solving their problem with a top-notch product or service will keep them around.
Take, for instance, Apple. While other companies produce similar electronic products, people love Apple products, so the brand has garnered a loyal following. And no matter how successful you become, maintaining quality must be a priority.
Many businesses have stopped focusing on building excellent products and services once they reach a particular milestone, only to have it backfire. No matter how strong the brand is, a decline in quality will inevitably result in your following disintegrating.
3. Know your purpose
Consumers love to support brands that have a purpose. While every business is trying to profit, consumers are looking for those who care deeply about something. You cannot get the emotional connection we discussed earlier without having a purpose behind what you do.
For example, Patagonia structures the bulk of its business model and operations around benefiting the environment and, thus, it is one of the most loved brands in the world. Even if your purpose is not moral, it can still connect with consumers if clearly defined. Suppose you started an eCommerce platform company because you wanted customers to have a simpler time creating an online store. In that case, you could bake that purpose into all of your branding effort materials.
4. Offer something unique
Standing out from the competition is one of the most challenging tasks for any business today. Yet, you must figure out how to differentiate your brand from others if you hope to succeed. Focus on how you can offer consumers something unique.
Maybe it means creating a simple, eye-catching logo and slogan. Perhaps you should provide consumers with a groundbreaking product. Or, it could be a combination of several elements. Take time to research the market to figure out how to make your brand’s offering and story special.
5. Create an outstanding name and logo
For a brand to be powerful, it must be easily recognizable. And recognition begins with your company name. It will appear on your website, social networks, business cards, products, promotional materials, and any online or print medium that helps consumers identify your company. Make your name direct and catchy, and make sure it comes with an available domain!
You also need a strong logo for your brand. As you create your logo, keep your target audience and products or services top of mind, as the whole point is to draw in your targeted consumers and build trust in your brand.
6. Develop your voice
The crux of your messaging is essential, but you also need to pay attention to how you get your point across. Your brand must find its “voice,” meaning the language and tone with which your team delivers your branding message. Look at any brands you admire and study what makes their message unique. Chances are, each of the brands communicates with the customers through a specific, consistent voice.
7. Prioritize consistency
Consistency is the name of the game when it comes to brand recognition. You do not want to modify your messaging depending on the marketing channel you are using. That is, you don’t want to strike a lighthearted tone on your Instagram account while simultaneously taking a more serious tone on your website.
Such inconsistency can confuse consumers and hinder your ability to build recognition and trust. If you want a powerful brand, you must invest in making every branding element as excellent as your product or service, and you must present your brand consistently.
8. Exceed expectations
Winning over customers requires you to make promises. Your product or service will either solve a problem, provide joy or comfort, or improve customers’ lives in some other way. To build and maintain a strong brand, you must deliver on your promises. And, if possible, exceed expectations. No type of promotion is more valuable than customer referrals. If you want your customers to tell their friends, family members, and colleagues about your company, you must keep them happy and surprise them by overperforming now and then.
No matter the size or industry of your business, you need a strong brand if you hope to achieve long-term success. Keep researching the benefits and intricacies of developing branding that helps your business stand out from the crowd. And keep the above tips in mind as you strategize with your team on moving forward with your goals.
With the earning potential being high and startup costs being low, bookkeeping is frequently ranked as one of the most lucrative businesses, whether you do it as a side hustle or a full-time job.
In that manner, there are numerous advantages to starting a bookkeeping business; for example, most bookkeepers operate from home and have minimal overhead costs. Furthermore, you can get a predictable monthly revenue from a stable set of clients, and it’s pretty straightforward to handle the business with appropriate planning.
However, there are several things you need to consider before starting a bookkeeping business, such as determining where to begin your business, registering the company, getting the required certificates, hiring the right people, such as business tax accountants and finally calculating the involved expenses.
To make things easier for you, here’s a brief guide for prospective bookkeepers who plan on starting an independent bookkeeping business, so you can become self-employed and start making money today.
Compose a Bookkeeping Business Plan
Regardless of the type of company they’re willing to launch, every prospective business owner should prepare a thorough business plan. Accordingly, to kickstart the process of launching a successful bookkeeping business, first, you need to compose a comprehensive bookkeeping business plan in which you’ll lay out a detailed outline of your company’s objectives and the ways you will achieve them.
Additionally, it should also outline the services you’ll offer on the market and how you’ll gain a competitive advantage in your industry. This way, you’ll have a document in writing on which you’ll build your estimates and plans for your future development and will assist you in completing the most crucial tasks of your business along the way to keep it running.
Speaking of the business plan, there are two sections of the overall initial strategy that demand special attention—your bookkeeping business name and getting your certifications so you can start the business.
Your Business Name
You should think about your business name carefully since it would be the first impression on potential clients. In addition, it will say a lot about your specialization, personality, and, most importantly, knowledge. So, before you choose a business name, double-check that it isn’t currently in use by someone else and once you’ve narrowed down your choices, check your state’s database to see if the name is readily available.
If you don’t have any work experience or formal training in bookkeeping, you might need to enroll in bookkeeping classes to ensure that you are updated with current regulations, have the requisite abilities and grasp the concepts successfully.
In fact, to run a legal bookkeeping business, you will need to become a certified professional bookkeeper by acquiring the “certified bookkeeper” certificate which the American Institute of Professional Bookkeepers issues. Along with that, training allows you to ensure that you appreciate what you’re doing, and it might give you an added boost of professionalism if you already have some experience.
Register Your Bookkeeping Business
Once you complete your business plan, the registration of your company is the next crucial step you need to take. Depending on your state and the sort of business structure you choose, the cost to legally register your bookkeeping business can range anywhere from twenty dollars to several hundred.
However, the best thing to do is hire a lawyer who can assist you in determining which business structure is best for your situation and will file the necessary paperwork. Furthermore, it would be best to choose a business entity that will allow you to have liability protection if something goes wrong.
Besides, it’s also a good idea to look into insurance for your bookkeeping company because if you haven’t got that covered, you could face costly professional and general liability in case of a mistake in clients’ books, which could be devastating to your business and, in certain situations, your finances.
Set Up Your Prices
The most challenging task for any small business owner is determining what to charge, considering that If you charge too little, you won’t be appropriately compensated for your labor and your years of industry specialization, or if you charge your clients too much, you’ll struggle to compete with other bookkeeping firms.
According to Salary, a website that records and compares salaries and rates in the U.S., a bookkeeper’s average hourly rate is roughly $22. However, it’s best to find bookkeepers with similar experience and skillsets to help you figure out how much you should be charging.
Handle the Marketing
Like with any other business, it doesn’t matter if you’re the best bookkeeper in the world if no one knows who you are or where you can be found—which is why marketing your services is just as vital as starting the bookkeeping business. Still, the way you’ll promote your business should be determined by several factors, including your budget, location, target audience, and specialization.
Nonetheless, most of your marketing should be a mix of advertising and networking, such as paid Google ads placement, attending conferences and joining relevant meetups in person, or meeting people online through social media.
Finally, make sure you expand in tandem with the businesses around and keep your skills up to date. Remember that investing in your company entails investing in yourself, so be prepared to put in the time and hard work required to get it off the ground.
Although configure, price, and quote (CPQ) software has been around for decades, it is considered the newest wave of sales optimization tools, and an essential one when you start a new business.
But, first and foremost, what is CPQ software? CPQ is a sales tool that allows businesses to generate quotes for orders fast and precisely. Configure price quote platform frequently work in conjunction with CRM platforms, ERP programs, and other corporate technology, ensuring data integration and accuracy. Quotes generated with CPQ software are automated based on a set of pre-programmed criteria, ensuring error-free pricing that accounts for quantities, incentives, alterations, alternative product features, different revenue types, and incompatibilities.
What is Configure Price Quote (CPQ) Software?
CPQ (Configure, Price, Quote) software assists businesses in precisely defining the price of items over a vast and constantly changing range of factors. These variables are aggregated by CPQ software, which allows businesses to configure products or services in the most optimal way (i.e. bundling, upsells, etc. ), price them according to pricing, competitive forces, and local market forces, and quote a consumer the best possible price based on all of the above factors.
What are the benefits of CPQ software?
If your organization provides complicated and configurable services, you understand how difficult it may be to provide accurate estimates to clients or customers. One of the main advantages of CPQ software is that it provides an effective, automated approach for determining price quotations, eliminating the guesswork – and potential for human error – associated with traditional estimating methods. CPQ solution is on the horizon for many businesses due to its capabilities and potential for high return on investment (ROI) and reduced the need for special business financing and solutions. CPQ use will continue to rise as businesses see the value of integrating it with their CRM and ERP systems.
Who Can Benefit from CPQ Software?
Manufacturing companies utilize CPQ software because it provides several advantages for both the manufacturer and the customer.
When customers buy from a company that employs CPQ software together with CRM systems, especially on eCommerce platforms, they have a more gratifying and engaging experience. Customers will feel more confident and optimistic about the buying process, even if they aren’t aware of it. Customers do not have to wait for a quote because CPQ software makes the process faster and easier. This means they can immediately confirm their order and get it into production.
If you’re running a WordPress website, then you’ll want to ensure that your site is SSL-certified, and this is important for two reasons: first, it helps keep your site’s data safe and secure; and second, it can help improve your website’s SEO ranking. Luckily, getting an SSL certificate for your WordPress website is easy – in this post, we’ll show you how to do it!
What is an SSL Certificate?
SSL certificates are issued by Certificate Authorities (CAs), which verifies the person or company’s identity requesting the certificate. This process helps to ensure that only legitimate businesses can use SSL encryption and that their customers’ data is safe from hackers and scammers.
An SSL Certificate is a security certificate used to encrypt information transmitted between an individual’s computer and the web server they are visiting.
SSL Certificates are commonly used on websites that require users to enter sensitive data, such as credit card numbers or passwords. SSL Certificates are issued by Certificate Authorities (CAs), which are organizations authorized to issue them.
When you visit a website that uses an SSL Certificate, your browser will check the CA’s root certificate store to verify that the SSL Certificate is valid and has not been revoked. If everything checks out, your browser will then use the SSL Certificate to encrypt the data you transmit to the website.
How does an SSL certificate work to keep information secure
An SSL certificate, also known as a Secure Socket Layer certificate is vital for web security. It creates a secure connection between your server and your visitors’ browsers, ensuring that all information passed between them remains private and confidential.
SSL certificates are used by millions of websites to protect their customers’ data and are essential for any business that wants to keep its customer information safe. SSL certificates work by creating a unique key pair – a public key and a private key.
The public key is shared with everyone who visits your website, while the private key is kept secret on your server. When someone visits your site, the browser uses the public key to encrypt any information sent to your server. Only the private key can decrypt this information, ensuring that it remains confidential.
Is an SSL Certificate Required for Your WordPress Site?
SSL certificates help keep your site safe and secure by encrypting the data sent between your site and your visitors’ browsers. This helps to protect against hackers and identity theft.
If you are running a business or collecting sensitive information from your visitors, then an SSL certificate is something that you should consider investing in.
Many hosting providers offer SSL certificates as part of their hosting packages, so be sure to ask about this when shopping around for a host. SSL certificates are not required for WordPress sites, but they are recommended.
Cost of an SSL Certificate
An SSL Certificate is essential for making your WordPress site more secure. However, the cost of an SSL Certificate can vary, depending on the provider you choose. Some providers offer free SSL Certificates, while other providers charge a fee for their SSL Certificates.
When choosing an SSL Certificate provider, be sure to consider the cost of the SSL Certificate and the features that are included. Some providers offer additional features, such as malware scanning and website security monitoring. Be sure to compare these features before selecting a provider.
How you can get a free SSL certificate
There are a few ways that you can get a free SSL certificate.
Here are a few of them:
WordPress offers free SSL certificates through their service.
Let’s Encrypt is a free, open-source SSL certificate authority. You can use their service to get a free SSL certificate for your website.
CloudFlare offers a free SSL certificate with all of its plans. In addition, you can use their service to secure your website traffic and improve your website’s security.
There are a few other ways that you can get a free SSL certificate, but these are some of the most popular methods. Make sure to research the options that best fit your needs. Securing your website with an SSL certificate is mandatory for your customers and your business.
SSL certificates are an important part of website security. They help protect your website from hackers and cyber attacks. If you’re not currently using an SSL certificate, I highly recommend that you consider getting one. It’s a quick and easy way to improve your website’s security.
How to Install a free SSL certificate in WordPress
SSL certificates are a must for any website that handles sensitive information such as credit card numbers or personal data. SSL certificates create a secure connection between your website and visitors, ensuring that their data is safe from prying eyes.
Most hosting providers offer free SSL certificates to their customers. If you’re using WordPress, you can easily install a free SSL certificate from your hosting provider. In this article, we’ll show you how to do it.
If you don’t see an option for SSL certificates, contact your host and ask them how to install one.
Once you’ve found the SSL certificate section, look for the option to install a free SSL certificate. It may be called something like “Let’s Encrypt” or “AutoSSL.”
If your hosting provider doesn’t offer a free SSL certificate, you can purchase one from a third-party provider such as Comodo, Symantec, or GoDaddy.
Once you have an SSL certificate installed, you’ll need to configure WordPress to use it. To do that, go to Settings > General and scroll down to the WordPress Address (URL) and Site Address (URL) fields.
Change the WordPress Address (URL) field to use SSL, and change the Site Address (URL) field to use SSL as well. Be sure to include “HTTPS” in the address, as shown below (it can be already changed! Don’t touch it):
Then click Save Changes.
Your website is now using a secure SSL connection. Congratulations!
There are many ways to protect your site and data, but one of the easiest is an SSL Certificate. We’ve covered what this certificate does for you in detail so that you can make an informed decision about whether or not it’s necessary for your website. In addition, if you’re interested in getting a free SSL certificate, we offer installation service at no cost with our monthly plans! Contact us today if you have any questions or want more information on using WordPress without worrying about security risks.